Sending out cold emails is a powerful strategy for landing long-term freelance jobs with multimillion-dollar companies around the world in your areas of expertise. Many companies and corporations are looking out for people with the requisite skills to help them drive their business to the next level by joining their remote teams.
Cold emailing is the practice of promoting one’s services or products via unsolicited electronic messages sent to prospective clients or employers. This strategy has the potential to open doors to high-paying freelancing opportunities with prominent companies that you might not have found otherwise.
In this blog, you will learn how to craft the perfect cold email to land lucrative freelancing contracts with respectable companies.
Do some research on the company you want to work for
When sending a cold email, it’s important to do some serious digging into your intended recipient’s company. As a result, you’ll have a deeper appreciation for their needs, challenges, and aspirations. Researching your intended recipient can help you tailor your email to their specific requirements and boost the possibility of a positive response.
Choose the appropriate person to contact
After learning about your target company, the following step is to locate the right person to contact there. This person should be the one who ultimately decides which freelancers to hire. You can find this information on the organization’s website or LinkedIn page.
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Write a captivating introduction
The recipient’s first impression of your email will be based on the subject line, so it’s important to craft a compelling one. An engaging subject line can spark the interest of the receiver and encourage them to read the body of your email. The subject line of your email should be informative without becoming too long or vague.
Your email must not be too lengthy
When sending a cold email, it’s important to get to the point quickly. If you send someone a very long email, they may not bother to read it because they have other things to do. Your email should be short and sweet, highlighting your relevant experience and skills.
Highlight your relevant skills and expertise
While sending a cold email, it’s important to highlight your relevant experience and expertise. Explaining your qualifications in this way will help the reader see why you should be hired. Don’t forget to include any relevant past projects you’ve worked on and how they benefited the company. If you want to win easily, make sure you have a website that tells the story of your professional engagement and achievement. It’s recommended you use the professional email attached to your website or brand.
End with a call to action
The recipient of your cold email will be more likely to reply if you conclude your message with a call to action. To do so, you can simply ask the receiver if they have any further inquiries or if they would want to set up a phone conversation to talk about the opportunity.
Sending out cold emails can help you land lucrative freelancing gigs with established companies. Find out who to contact at the firm you want to work for, come up with a catchy subject line, keep your email short, highlight your relevant talents and experience, and end with a call to action to increase your chances of getting the freelancing job you desire.